Most people don't fail because they lack drive. They fail because they're trying to figure everything out alone. Esta works with real estate agents,
salespeople, and small business owners one-on-one — digging into the specifics of your business, your goals, and what's actually holding you back.
Both coaching plans include weekly calls, email support between sessions, and full access to all future classes while you're a client. The difference is in the focus.
You'll start with a 60-minute strategy session where Esta reviews your current business, evaluates your lead sources, identifies your gaps, and sets a clear 90-day plan. From there, you meet weekly for 30-minute coaching calls focused on what's happening in your business right now.
What those weekly calls cover:
- Lead generation strategy
- Pricing and negotiation
- Handling client and agent issues as they come up
- Tracking appointments, listings, and closings
- Accountability when targets are missed
- Weekly review and next steps
You also get email support between sessions for questions that can't wait, and one session per month can be done in person if you're local.
Same format, different focus. Esta starts by reviewing your business, pipeline, lead sources, and budget — then builds a focused 90-day plan
around what matters most. Weekly 30-minute calls keep you accountable and moving forward.
What those weekly calls cover:
- Lead generation and client care
- Working through client issues
- Tracking appointments and closed business
- Accountability when targets are missed
- Pricing and market strategy
- Weekly review and next steps
Email support between sessions means you can share a win, ask a question, or work through something that comes up before the next call.
Initial 60-minute strategy session
Weekly 30-minute one-on-one coaching calls
Email support between sessions
Full access to all future classes while you're a client
One in-person session option per month (local clients)
Virtual sessions available anywhere
Esta doesn't hand you a workbook and wish you luck. The first call is about understanding exactly where you are. From there, every session is a real conversation about what's working, what isn't, and what to do next. If you miss a target, you'll hear about it. That's the point.
The first step is a free consultation. No pressure. Esta will ask about your business, where you want to go, and whether working together makes sense for you. If it does, great. If it doesn't, she'll tell you that too.
No. Esta works with real estate agents, salespeople, and small business owners. If you're an independent contractor or running your own business
and you want to grow, the coaching applies.
That depends on where you are and what you're working toward. Some clients work with Esta for a few months, others stay on much longer. There's no minimum commitment — you stay as long as it's working for you.
The first session is a full 60-minute strategy call. Esta reviews your current business, looks at your pipeline and lead sources, identifies where the gaps are, and builds a focused 90-day plan with you.
If you're local, yes — one session per month can be done in person instead of a call. If you're outside the area, all sessions are virtual.
Life happens. Esta works with you on scheduling. The accountability piece is about your business goals, not perfect attendance.
Broker training is general by design — it has to work for everyone. Esta's coaching is built entirely around your specific situation, your numbers, and your goals. There's no group curriculum here.
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